Branding
Hereafter believe in delivering person-centred assistance to life’s greatest challenges and provide all aspects of expertise in paperwork and administration to help ease the burden on people going through life-changing events.
The visual identity for Hereafter is symbolic of the roots of the business. The logo for Hereafter nods to the memory of Marie’s dad, Sonny, whose passing inspired Marie to create a unique and compassionate service for people going through similarly difficult situations. The circle design device, used throughout, represents the positivity of a new day while also representing notions of totality, wholeness, and cessation. The colour palette is sympathetic, inspired by the Irish landscape.

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